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Program and Events

Preliminary Schedule:

Schedule is subject to change.

Download SSP Program Book.

Wednesday, October 26
	8:00–8:30 a.m.	Conference Kick-off	Capitol Ballroom
	8:30 a.m.–12:15 p.m.	SSP/ASTM Workshop Transforming Product Design through User Experience—Join the Revolution	Capitol Ballroom
	12:45–1:30 p.m.	Opening Luncheon with Connectors Meet-and-Greet	Capitol Ballroom
	1:30–2:30 p.m.	Opening Keynote Sensory Marketing and Sensory Science: Finding the Common Ground	Capitol Ballroom
	2:45–4:15 p.m.	Professional Development Sensory Talent Pipeline	Atlanta 4-5
	2:45–4:15 p.m.	SSP–Sensometrics Joint Workshop Discrimination Testing in Practice	Capitol Ballroom
	4:15–5:45 p.m.	Cocktail Reception with Exhibits and Posters	Georgia Ballroom

Thursday, October 27
	8:00–9:00 a.m.	Plenary Session Sweet Success in the Evolution of Product Insights and Sensory Clues Unlock Molecular Mysteries	Capitol Ballroom
	9:00–9:50 a.m.	Speed Posters	Capitol Ballroom
	9:50–10:20 a.m.	Break with Exhibits and Posters	Georgia Ballroom
	10:20–11:20 a.m.	Scientific Session Idea Design Phase: Defining the Question	Capitol Ballroom
	11:20 a.m.–12:20 p.m.	Special Guest Session Storytelling with Data	Capitol Ballroom
	12:20–1:50 p.m.	Lunch with Exhibits and Posters	Georgia Ballroom
	12:20–1:50 p.m.	Student Luncheon	Atlanta 4-5
	1:50–2:50 p.m.	Workshop “Real”: Current Insights into Consumer Attitudes and Perceptions	Capitol Ballroom
	2:50–3:50 p.m.	Scientific Session Product Design Phase: Strategies for Understanding Products and Consumers	Capitol Ballroom
	3:50–4:20 p.m.	Break with Exhibits and Posters	Georgia Ballroom
	4:20–5:20 p.m.	Workshop Evaluation of Consumer Perception Dynamics 2.0	Capitol Ballroom
	4:20–5:20 p.m.	Workshop The Interplay of Amylase and Texture Perception: An Interactive Demonstration	Georgia 5-6
	7:00–10:00 p.m.	Gala	World of Coca-Cola (Meet buses on ground level)
Friday, October 28
	8:30–9:45 a.m.	Professional Development Emotions and Empathy: How a New Research Model Is Transforming Patient and Caregiver Experience at One of the Nation’s Largest Health Systems	Capitol Ballroom
	10:15–10:45 a.m.	Installation of New Officers	Capitol Ballroom
	10:45 a.m.–12:00 p.m.	Closing Keynote Delighting Consumers: What I Have Learned Over 20 Years from Hanging Out With Sensory Scientists	Capitol Ballroom