Program and Events

 
Preliminary Schedule:

Schedule is subject to change.

Download SSP Program Book.

Wednesday, October 26
8:00–8:30 a.m. Conference Kick-off
Capitol Ballroom
    8:30 a.m.–12:15 p.m. SSP/ASTM Workshop
Transforming Product Design through User Experience—Join the Revolution
Capitol Ballroom
    12:451:30 p.m. Opening Luncheon with Connectors Meet-and-Greet
Capitol Ballroom
    1:30–2:30 p.m. Opening Keynote
Sensory Marketing and Sensory Science: Finding the Common Ground
Capitol Ballroom
2:454:15 p.m. Professional Development
Sensory Talent Pipeline
Atlanta 4-5
    2:454:15 p.m. SSPSensometrics Joint Workshop
Discrimination Testing in Practice
Capitol Ballroom
    4:15–5:45 p.m. Cocktail Reception with Exhibits and Posters
Georgia Ballroom

Thursday, October 27

    8:00–9:00 a.m. Plenary Session
Sweet Success in the Evolution of Product Insights
and
Sensory Clues Unlock Molecular Mysteries

Capitol Ballroom
9:00–9:50 a.m. Speed Posters
Capitol Ballroom
9:50–10:20 a.m. Break with Exhibits and Posters
Georgia Ballroom
10:20–11:20 a.m. Scientific Session
Idea Design Phase: Defining the Question
Capitol Ballroom
11:20 a.m.–12:20 p.m. Special Guest Session
Storytelling with Data
Capitol Ballroom
12:201:50 p.m. Lunch with Exhibits and Posters
Georgia Ballroom
12:201:50 p.m. Student Luncheon
Atlanta 4-5
1:502:50 p.m. Workshop
“Real”: Current Insights into Consumer Attitudes and Perceptions

Capitol Ballroom
2:50–3:50 p.m. Scientific Session
Product Design Phase: Strategies for Understanding Products and Consumers
Capitol Ballroom
3:50–4:20 p.m. Break with Exhibits and Posters
Georgia Ballroom
4:20–5:20 p.m. Workshop
Evaluation of Consumer Perception Dynamics 2.0
Capitol Ballroom
4:20–5:20 p.m. Workshop
The Interplay of Amylase and Texture Perception:  An Interactive Demonstration
Georgia 5-6
7:00–10:00 p.m. Gala World of Coca-Cola (Meet buses on ground level)

Friday, October 28
8:30–9:45 a.m. Professional Development
Emotions and Empathy: How a New Research Model Is Transforming Patient and Caregiver Experience at One of the Nation’s Largest Health Systems

Capitol Ballroom
10:15–10:45 a.m. Installation of New Officers
Capitol Ballroom
10:45 a.m.–12:00 p.m. Closing Keynote
Delighting Consumers: What I Have Learned Over 20 Years from Hanging Out With Sensory Scientists
Capitol Ballroom